Case Study
Lunik Bags
Lunik Bags is my cycling gear brand, born from my passion for cycling and design. I started with a versatile, customizable bike bag and built an online configurator that lets customers visually design their bag. I handled every aspect of product development: initial sketches and prototypes, brand design, website development, and studio-quality product photography. It's probably the most comprehensive single project I've worked on.
Brand Identity
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Lunik was the nickname of the first Soviet lunar missions. The brand's visuals are inspired by soviet constructivism and retro space aesthetics, using industrial and typographic elements that emphasize geometric forms, dynamic compositions, and bold color palettes.
The brand’s main typeface is Neubau International Pro, a grotesk font that references the clean, functional aesthetic of the International Style era.
Product Photography
Website Design &
Development
The product configurator uses a model bag shot at 8 different angles and combines over 1,500 images in total for every component and fabric color variation. Users can save and retrieve custom designs, all built entirely in vanilla JavaScript, HTML, and CSS.
